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observationWe'll get to know your business
You tell us about the product, customers, current sales and internal operations. We look at how everything works today and what needs to change.
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from launch to real sales
Development is usually paid upfront, with all the risk on the business. We take that risk on us: no upfront fee, just an agreed percentage of sales after launch.Development is usually paid upfront, with all the risk on the business. We take that risk on us: no upfront fee, just an agreed percentage of sales after launch.
No fixed budgets. No prepayment. An agreed percentage of sales — after launch.
Our income starts together with your sales. That keeps both sides focused on one thing — growth.
From the website to inventory and analytics — we design, build and maintain everything a business needs to sell online.
Online store
Product catalogue & filters
CRM: setup or integration
Payment systems integration
Delivery services integration
Inventory & stock sync
Order processing flow
Notifications: email, SMS, messengers
Analytics & dashboards
Admin panel
Marketplace & social integrations
Post-launch development
Same system, two ways to pay for it. Compare the classic fixed-budget approach with the partnership model — where we get paid a percentage of sales after launch.
You pay a fixed budget before launch
Payment: Fixed budget until launch
Risk: Fully on the business side
Motivation of the performer: Complete the agreed scope of work
Post-launch: Support is under a separate contract
Decision: Each change requires an additional estimate
We get paid a percentage of real sales
Payment: Percentage of sales after launch
Risk: Shared between parties
Motivation of the performer: A system that sells consistently
Post-launch: Product development is part of the model
Decision: Changes that increase sales benefit both parties
Review of Current Processes
We map how an order moves through your company and identify manual operations, limitations and points where time or information is being lost.
System Design
We define how the website, CRM, payments, accounting, delivery and other services should work together.
UX/UI Design
We create a clear customer journey from the first visit to completed checkout.
Development & Integrations
We build the e-commerce platform and connect it to the internal and external systems your business needs.
Data Setup & migration
We help move your catalogue, customer data and other necessary information from existing systems.
Testing & Launch
We test the complete process, from the customer’s action on the website to the order reaching your team.
Support After Launch
We monitor the system, remove limitations and improve the product gradually using real operational data.
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observationYou tell us about the product, customers, current sales and internal operations. We look at how everything works today and what needs to change.
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planningWe define the product structure, required integrations and any changes needed in your internal processes.
03 / 05
agreementTogether, we set the percentage, partnership period, responsibilities and rules for calculating sales.
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developmentMost projects go from kickoff to launch within two months. Some can launch sooner, depending on the complexity of the current processes, the number of integrations and the readiness of the source data.
We confirm the exact timeline after the initial business review.
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growthAfter launch, we monitor the system, collect data and make changes that simplify its use and support the growth of the business.
There is no single percentage for every project — the rate depends on margins, volume and the scope of the system. These are the factors we weigh:
Our work does not end at launch.
This makes the relationship closer to a partnership than a traditional client–contractor engagement.
01
We earn only from orders that actually happen.
02
Changes that increase sales come first — they pay off for both sides.
03
The system keeps evolving after launch — it’s part of the model.
04
We invested the build, so we care about the result as much as you do.

Paparazzi
Photo and Video Equipment Store
Your product could be next
Let’s connect and discuss details
No. There is no upfront fee for product design and development.
The project may still involve external costs, such as service licences, hosting, payment providers, infrastructure or content production. These are discussed separately before work begins.
We calculate it after reviewing the business. It depends on margins, sales volume, the complexity of the technical solution and the level of our team’s involvement after launch.
The percentage is calculated from completed orders processed through the e-commerce system we create.
The treatment of returns, cancellations, partial payments and other non-standard transactions is defined in the agreement in advance.
Yes. If the current CRM is suitable for the future process, we integrate it with the new system.
If it limits the business or does not cover the required tasks, we can help select and implement a more suitable solution.
Yes. We can create a new product from scratch or rebuild an existing website and the processes connected to it.
The term is agreed individually and depends on the development scope, business economics and Overdone’s ongoing involvement.

Fill in the form so we can see the overall picture of your business right away. After the first contact we review your current sales process, discuss the goals and determine whether this model fits.
Or just write to us directly.